Communications Specialist, Center of the Arts & Center for Communication, Media Innovation, and Social Change
Northeastern University
Application
Details
Posted: 14-Apr-23
Location: Boston, Massachusetts
Type: Full-time
Salary: Open
Internal Number: 4097047
Communications Specialist, Center of the Arts & Center for Communication, Media Innovation, and Social Change
About the Opportunity
Job Summary
The Communications Specialist for the Center of the Arts (CFA) & Center for Communication, Media Innovation, and Social Change (CCMISC) will help provide direction and support for the Center's external communications. Responsibilities include content creation, digital strategy - including all main social media channels - content management, and day-to-day operations of the Centers' communication initiatives. This includes web content, printed materials, newsletters, advertising and communicating across all channels of the Centers, working within established brand guidelines, and coordinating systematically with CAMD's Creative and Marketing and Communications teams.
The Communications Specialist is responsible for recognizing impactful stories and maintaining a consistent volume of high-quality feature articles, profiles, and announcements for CAMD website and newsletters. The incumbent must be a strong multi-tasker and comfortable managing the entire life cycle of story production from concept through research interviews, drafting, editing, and formatting, including video editing. The ideal candidate will possess executive presence and strong interpersonal skills to enable interaction with a wide array of audiences, from students to senior leadership.
The Spoecialist will provide support for the Centers' social media efforts. They will identify social media trends and opportunities for engagement, creating a content calendar that highlights processes and ensures all relevant information is being promoted. This person must be able to track and measure ROI through regular monitoring of social media and website analytics, using data to drive continuous improvement.
In addition, the position will be expected to upload photos and stories, generate a wide range of e-mail communications and digital invitations and printed materials for events (e.g., posters, flyers), maintain email lists, track events' RSVPs and to actively seek promotional stories. The Specialist is also responsible for planning, organizing, and documenting events and activities produced by the Centers, in coordination with the Centers' Directors and CAMD Events Specialist and MarComm.
This position will report directly to the Directors of the CFA and CCMISC and will require a great deal of flexibility as they will be expected to move between the duties of the two centers as needed. They will also work collaboratively with the CAMD MarCom and Creative teams and entails shared management of the Center's Marketing and Communications support staff or Co-Ops.
Qualifications
1-3 years of experience in communicating research-related contents
Higher Ed experience a plus
Bachelor's degree in design, communications, marketing, or related fields required
Excellent writing skills and interpersonal skills
Experience with social media platforms, such as Facebook, Twitter, and Instagram
Familiarity with WordPress and Mailchimp or other email marketing services
Proficient in Microsoft Word, PowerPoint, and Excel
High familiarity with the Adobe Creative Suite
Able to work effectively on teams and independently
Experience organizing and managing (academic) events
Key Responsibilities and Accountabilities
Content Creation
Work within established brand guidelines and coordinate systematically with CAMD's Creative and Marketing and Communications teams
Proactively develop and pitch story ideas, take photos and videos, perform post-production, draft articles promoting and communicating Center's activities to students, faculty, programs, external communities
Upload and format content to Center's websites and other channels
Work on marketing and events promotion, curate and generate monthly e-newsletters; ensure brand voice consistency throughout written and figurative content.
Social Media Development
Help to increase awareness, engagement, and volume, target all stakeholders understanding and respecting diversity of audiences.
Day-to-day monitoring and oversight of a broad range of digital channels.
Events Planning and Facilitation
Track RSVPs, documentation, and publication/streaming, in coordination with College's offices.
Analyze and Evaluate Marketing initiatives
Monitor engagement, open and click-through rates on e-mail and social media, as well as views, comments, and any other feedback input, providing weekly/monthly stats reports to the Centers' stakeholders.
Position Type
Marketing and Communications
Additional Information
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees. This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation. Visit https://hr.northeastern.edu/benefits/ for more information.
Northeastern University is an equal opportunity employer, seeking to recruit and support a broadly diverse community of faculty and staff. Northeastern values and celebrates diversity in all its forms and strives to foster an inclusive culture built on respect that affirms inter-group relations and builds cohesion.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
To learn more about Northeastern University's commitment and support of diversity and inclusion, please see www.northeastern.edu/diversity.
Founded in 1898, Northeastern University is a private research university located in the heart of Boston. Northeastern is a leader in worldwide experiential learning, urban engagement, and interdisciplinary research that meets global and societal needs. Our broad mix of experience-based education programs?our signature cooperative education program, as well as student research, service learning, and global learning?build the connections that enable students to transform their lives. The University offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools.