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UW Medicine includes Harborview Medical Center, UW Medical Center – Montlake, UW Medical Center - Northwest, Valley Medical Center, UW Neighborhood Clinics, UW Physicians, UW School of Medicine and Airlift Northwest. Of the $718.5 million in gifts and private grants raised in FY21 by the University of Washington, UW Medicine raised $377 million (52 percent of the University’s total) in gifts and private grants from over 18,000 donors. The University of Washington recently completed a multi-billion-dollar campaign, during which UW Medicine raised over $2.5 billion.
The Associate Director for Annual Philanthropy (Associate Director) works with the Senior Director for Pipeline Engagement and the Director for Annual Philanthropy (Director) to develop the overall annual philanthropy strategy and is responsible for the day-to-day implementation and evaluation of a large, complex and targeted digital, direct mail, and student calling program. Annual philanthropy is defined as gifts up to $25,000 and the current program raises over $10 million from over 18,000 donors.
The Associate Director utilizes prospect management and research tools to discover major and planned gift donors and manages assignments to front-line fundraisers. The Associate Director also works within the Bridge database for grateful patient prospecting, mail lists, trend analysis, and moves management.
The Associate Director serves as a development officer for major and planned gifts through the cultivation, solicitation, and stewardship of leadership annual philanthropy donors. This position is also responsible for staffing departments and divisions that primarily have annual and mid-level giving capacity amongst its constituents.
The Associate Director collaborates with colleagues to manage various giving campaigns, including Husky Giving Day, Giving Tuesday, National Philanthropy Day and employee giving efforts.
This position has a primary worksite of University of Washington’s Seattle campus. A hybrid work arrangement may be available. Hybrid work means that remote work may be possible for a day or more per week, depending on business need, on an ongoing basis.
Digital Media and Direct Mail Responsibilities (60%): •Works with the Director to develop the overall annual philanthropy strategy for UW Medicine Advancement and builds on traditional programs, including direct mail and student calling. •Implements digital strategies including e-solicitations and online giving and engagement through digital media channels such as email (Marketo), peer to peer fundraising (Together UW) and texting (Cadence). •Provides day-to-day leadership and oversight for the implementation of the annual philanthropy program. In this capacity, manages, implements, and evaluates annual philanthropy direct mail, student calling and digital media giving programs. In these activities, routinely has contact with donors, alumni, faculty, and senior-level administrative staff. •Oversees and manages a complex, targeted direct mail program for donor acquisition and donor renewal to support UW Medicine and all of its individual entities. In this capacity, identifies and focuses on effective solicitations in special segments to acquire, renew and retain donors in support of UW Medicine priorities. Audiences include donors, high-level volunteers, alumni, trainees, students, patients, and the community at large. •Collaborates with colleagues to manage giving campaigns, including Husky Giving Day, Giving Tuesday, National Philanthropy and employee giving efforts. •Manages UW Medicine tribute pages including intake of requests, page design through Together UW, and outreach to page requestors. •Creates design concepts for direct mail and electronic solicitations in collaboration with the Communications and Engagement team. •Assists in the development of annual philanthropy messaging and collateral in partnership with the Engagement and Communications team. •Drafts student calling talking points and training materials. Collaborates with Central Annual Philanthropy and Analytics on quarterly direct mail and stays up to date on University of Washington Annual Philanthropy best practices. •Manages printing and direct mail vendor partnerships. Negotiates with campus and external vendors to fulfill direct mail projects. •Works with internal and external sources for data acquisition. Ensures that all data is accurate and in compliance with all federal, state, and University regulations, including the federal privacy regulations (HIPAA). •Serves as a liaison to UW Advancement Annual Philanthropy and Analytics. •Completes other duties as assigned.
Front-line Fundraising and Pipeline Responsibilities (40%): •Reviews weekly Turner gift notification for new gifts assignments and conducts initial donor outreach for discovery and qualification. •Staffs 1-2 departments and divisions that predominantly have annual giving level and mid-level constituents, providing guidance on fundraising initiatives, stewarding donors and staffing department chairs and division heads. •Cultivates, solicits, and stewards leadership annual fund gifts while assessing capacity and affinity as a major/planned giving prospect. •Collaborates with colleagues to manage various giving campaigns and volunteer coordination. •Reviews weekly Turner gift notification for new gifts assignments and conducts initial donor outreach for discovery and qualification. •Partners with UW School of Medicine Alumni on reunion solicitations.
MINIMUM REQUIREMENTS •Bachelor’s degree and three or more years of increasingly responsible experience in advancement or non-profit with a preference for experience managing a complex and targeted annual giving program. An equivalent combination of education and experience may substitute for stated requirements. •Strong attention to detail and ability to recognize mistakes or potential overlap in populations regarding direct mail. •Ability to learn new software and platforms to ensure the annual giving program remains at the forefront of new strategies and best practices, most importantly, incorporating digital media into traditional annual giving. •Work to resolve conflicts and differences through dialog and open communication in a timely manner. Sees every difference as an opportunity for growth and change. •Strong interpersonal skills and customer service. Poised, professional manner with the ability to express oneself clearly and empathetically in interactions with others in all forms of communications, verbal and written, one-on-one and group, etc. Ability to communicate in a direct and professional manner that engages dialog in a manner that resolves differences. •Demonstrated ability to build and maintain positive relationships and actively contributes as a member of working teams to achieve results. •Ability to work independently, problem solve, take initiative, set priorities and handle multiple projects efficiently and effectively. Take responsibility and initiative to set and meet the goals, objectives and obligations while representing the mission, visions and values of the organization. •Demonstrated ability to maintain confidences and protect confidential information; act in a selfless manner and model ethical values of the UW. •Values the UW’s commitment to inclusiveness. Demonstrated respect and commitment to diversity. •Excellent computer skills are required and experience in Word, Excel, databases, and internet applications are required.
Equivalent education and/or experience may substitute for minimum requirements.
Attitudes, Behaviors and Skills We Value •Placing team goals before individual goals •Assuming the best of intentions from faculty and colleagues •Embracing a spirit of continuous improvement -Focus on the highest priorities and manage time accordingly -Manage and improve programs independently and build ownership over time -Anticipate needed next steps; think through problems -Approach work strategically, keeping the big picture in mind -Address problems proactively and present potential solutions for resolution •Learning from each other -Demonstrate the desire to learn new things while also meeting current position responsibilities -Take the time to build fluency in ALL fundraising operations -Be a proactive problem-solver; show resourcefulness in anticipating and addressing issues and concerns •Demonstrating professionalism -Transparency: Be honest and straightforward with colleagues and donors -Attitude: Work with a positive and collaborative approach -Humility: Share credit generously; take ownership of challenges (“be generous with credit and selfish with blame”) -Dedication: Consistently follow through; keep your word •Maintaining high emotional intelligence -Build, maintain and recover relationships with internal and external constituents -Partner and communicate well with supervisor and peers -Hone self-awareness, including the ability to admit mistakes and knowing when to correct course
OTHER CONDITIONS OF EMPLOYMENT •This position is required to make face-to-face contacts each month with potential donors and prospects. Most of these meetings will take place away from the office. •As needed to implement programs, this individual will be required to work overtime. Some evening and weekend work is required. •Must have regular and reliable personal transportation for local travel when needed and willing to travel regional and nationally, when necessary.
Application Process: The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process. These assessments may include Work Authorization, Cover Letter and/or others. Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment, you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.
Founded in 1861, the University of Washington is one of the oldest public institutions in the west coast and one of the preeminent research universities in the world. The University of Washington is a multi-campus university comprised of three different campuses: Seattle, Tacoma, and Bothell. The Seattle campus is made up of sixteen schools and colleges that serve students ranging from an undergraduate level to a doctoral level. The university is home to world-class libraries, arts, music, drama, and sports, as well as the highest quality medical care in Washington State and a world-class academic medical center. The teaching and research of the University’s many professional schools provide undergraduate and graduate students the education necessary toward achieving an excellence that will serve the state, the region, and the nation. As part of a large and diverse community, the University of Washington serves more students than any other institution in the Northwest.